Creative

Attention female sneaker heads, Creative Recreation is going to be pushing their women’s line a bit more in future seasons for market growth.  Founders, Robert Nand and Richard Confico believe they have always done sneakers that were comfortable, but fun and stylish enough to wear out or to pair with a cute outfit for a casually cool look.  For Spring 2010, the brand will offer four categories, including two new launching categories:  The two existing categories are Choice, which is the sneaker collection and Collection, the line of Italian-made shoes that counts Barney’s as a point of sale.  Select will be a casual line of brown-shoe styles for men and women ranging from $150-$225.  Essentials will be a line of vulcanized canvas styles for men and women with lower price points from $60-$80.  The real cherry on the top of the cake is the women’s section of Select.  Select will include women’s designer styles like wedges, heels, and sandals.  I’m very curious to see what the brand will pump out for this since the sneakers tend to be colorful and funky…

Creative