Macklemore takes it waaay back. Like to the days when an aspiring basketball player receiving a new pair of kicks was like Christmas, when Jordan was king, and when every shot you took could be a buzzer beater as each attempt deserved its own countdown. But Macklemore goes deeper than a child’s love for the game…much deeper. He tells a story takes a look at consumer capitalism and the way people readily (or perhaps unknowingly) allow money and brands to define them. What sparks him to view something that seems as simple as a new pair of shoes in this way? You’ll have to cop the track/hear his story below to find out. By the way…this track sounds great.
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