BBU’s UNKL EPIC Launches New Project with “Fight Back” (prod by Alo)
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“Exactly, way before Disney,” Raekwon says about his early days venturing into Manhattan and hitting Union Square to catch burgeoning Hip Hop shows and parties featuring the likes of Rakim, Big Daddy Kane, LL Cool J and others. There’s a laugh from the crowd, and Raekwon himself chuckles a little bit realizing the stark contrast between the grimy Times Square of the 80’s vs the tourist haven now home to the naked cowboy, a large M&M’s store, and yes, a plethora of Disney characters.
Raekwon is one of the founding members of the Wu-Tang Clan and a certified Hip Hop luminary. The immense achievements of the group and their beloved status within Hip Hop and music culture is not something that he takes for granted or holds haphazardly. “I’m always going to protect that flag,” he tells the crowd, gathered at Chicago’s Soho House for an intimate conversation with the Chef. “That flag is what got me here today. I probably wouldn’t ever came to Chicago if it wasn’t for that flag. I probably wouldn’t be able to take care of my mom today if it wasn’t for that flag. I wouldn’t have kids probably, and they wouldn’t be able to go to great schools if it wasn’t for that flag. So of course I’m going to hold that flag with dignity and integrity every time.”
Decked out in a clean pair of Jordan’s and matching Jordan brand shorts and fleece, Rae is dressed for the occasion, “I’m on my Chicago shit,” he shouts emphatically to kick things off. This talk, one that took place on May 18th, has been years in the making, possibly since Rae rapped almost fortuitously, “catch me up in Soho, it’s a no-no,” on our CS classic “Keep It Politics”, recorded during a weekend in the fall of 2010. It was roughly a year earlier when I first met the Chef at rubyhornet’s original office and he dubbed me a “Baby Howard Cosell”. I still have the Cuban Linx II posters that he signed for me using the same nickname proudly framed in my office, just above the desk where I am writing right now.
Over the course of an hour, we traced his path from Staten Island to legendary status, including how he found the RZA and used music a way to stay out of trouble, to making his mother proud through his success in the Clan. “The first thing I was thinking was that I could go back home and tell my mom I got a job. That was more important to me than anything. Just to go back and tell her, ‘look your son ain’t no knucklehead,’ you know what I mean. ‘Your son got something going on.’
Indeed, The Chef still has things going on. In 2017 he released his most recent studio LP, The Wild and has been touring regularly ever since. It brings me back to something he told me way back during that wild weekend in 2010, “As long as I know that I can keep it pushing, and keep my pen where it need to be, I’ma stop when I want to stop.” Those words still hold true today, and if anything was clear from our talk at Soho House, it’s that The Chef still has the passion and hunger to be a great emcee and he ain’t stopping anytime soon.
Read our full interview below.
rubyhornet: What’s up man?
Raekwon: Peace!! I’m on my Chicago shit. What’s good!!
rubyhornet: You got the Jordans on?
Raekwon: Yeah of course.
rubyhornet: Whenever I go to New York and I step off the plane, the air hits me and it smells a certain way, driving into the city, I start seeing the buildings and I get an energy. And I always wondered, as someone not from Chicago, do you get an energy when you land here? Is there a Chicago energy?
Raekwon: Of course! Of course it’s in the air. You feel it in the air that you’re in Chicago you know? And I’m just being honest, it’s like… this is definitely one of my top cities. So I love coming out here.
rubyhornet: I want to start at the beginning with you. When you started to discover Hip Hop, where you were in you life? Was this around the time you formed the Baby Crash Crew?
Raekwon: I didn’t form the crew. I was just apart of it and it was really some neighborhood shit, you know? It was like hanging out with friends that you grew up with. And we came up with that name, BCC. BCC stands for, like you said, Baby Crash Crew. We was running around getting into shit, getting into trouble, but it more started from going to school together. We all went to school together, our jurisdictions was in the same area you know? Our district rather.
rubyhornet: So at what point did you discover Hip Hop and rap music? Was it the Sugarhill Gang? What was kind of that first thing? Because I heard you talk about Hip Hop acting as almost a magnet. You were just magnetized towards this music and culture. What was it that was grabbing you?
Raekwon: You know, just the neighborhood, watching the older brothers do they thing. They was like our big brothers and father figures and they would do a lot of hanging out. They would break out, they would be going to like block parties in other neighborhoods and that became a thing. Just to see what the older dudes was doing and then emulate what they were doing. So we know that they going to a party, we wanted to go too. You know, so that’s when Hip Hop was really, I’d say for me, say around 82’ or 83 I was a kid, and just growing up in the neighborhood and watching the older dudes. Everything they did, from what they wore, to where they was going, to what they ate. My generation of cats that was living in the neighborhood, we was just wanting to follow the procedure and do the same shit. And I remember at that time, we used to go and hang out on 42nd street up in Manhattan. And that was the place to be, that was the shit for us. Like you get on the ferry, you go across, jump on the train, take that up to 42nd street. And you see the bright lights and all that, and the movie theater; $5 a movie. And you see all kinds of crazy shit, crazy people you know. Triple X theaters and shit you know all that type of stuff.
rubyhornet: Time Square before Disney.
Raekwon: Yea exactly. Way before Disney.
rubyhornet: I got you. Def Jam was a big inspiration for what we do at Closed Sessions. And I only got to experience that through old music videos and going back through releases, but you grew up around the time that I only read about, those classic Tunnel parties were happening, Danceteria etc with artists like Run-DMC, Beastie Boys, LL Cool J etc. Where you going to those parties? Where you at those concerts?
Raekwon: You know what, there was a place that we used to go to called Union Square. And Union Square was like a nightclub, but it was like ill space, there was nothing fly about it. It’s just like a big recreational spot, but everybody used to go there from different boroughs. So that was one of the places that we knew that was hot. And I’ve seen many guys perform there from Eric B and Rakim, to LL, to Kane all of them and that’s when it really became interesting to us to go out and have fun like that.
rubyhornet: They say a lot of people, their first song or their first artistic expression is kind of like imitating someone they like. And so many artists I know have told me, ‘Yeah I used to rap Wu-Tang Clan records in the mirror.’ Who were you rapping in the mirror when you were first starting? Did you have that phase?
Raekwon: Oh yeah definitely! I mean, you know, we was on some Run-DMC shit you know, with the Adidas.
rubyhornet: Were you Run or DMC?
Raekwon: I think I was probably DMC. Wearing the glasses, that’s when Gazelles was out. I don’t know if you all are familiar with those glasses though. But around that time if you had a pair of those on, you was important you know. So everybody in my neighborhood would be wearing those glasses.
rubyhornet: How far from that, you imitating Run-DMC, to when you became The Chef? Did you get that nickname from your crew?
Raekwon: The crew gave me that, you know. And around the time that we came out, Me and RZA were kind of already hanging out. I used to hang with RZA when I didn’t want to get in trouble from being in the neighborhood all the time, you know. It was like, you would either sell drugs or get in trouble, or do something different. RZA was always the type of dude who was moving through the city a lot. I would hang out with him because it was like a day for me, it would give me something to do. Like, ‘Oh, I’m gonna fuck with him, you know, he’s a good dude. He’s on some musical shit.’ And I would just hang out with him. But even before hanging out, we used to go rob and all that. Like stealing clothes out of certain department stores. You know, just getting into shit but also getting out of shit too. We would jump on the train, jump the turnstiles, and just hang out up in Harlem. Then we would run up in Macy’s, and look at clothes. And the next thing you know I would see some slippers, I’m like ‘Oh shit, I think I can catch that.’ You know what I mean? We was just into that, we was just having fun.
But on top of that, music was always something that was important to us. And at that time RZA had knowledge of self, he was in the Nation of Islam. So all of that was infatuating to me. It was taking me somewhere. And I’m like, ‘Yo, I could learn a lot from being around this dude.’ And that was what really magnetized me to him. He had lot going on to be so young. I already knew he was smart. And he’s just like a big brother to me, you know. That’s how it was. I didn’t have no big brothers at the time. So you look at people around you and you say to yourself ‘he got big brothers. His brothers is doing good. They look good, they ain’t getting into shit, they work for they money, they’re messengers. But they’re also deep in the music.’ So I kind of looked up to RZA as a big brother too. He took me in like that, and it was like, ‘yo come hang out with me.’ I knew his mom, his mom knew my mom. And after that I knew his cousins, Ol’ Dirty and them, and we just became close.
rubyhornet: It’s crazy how there were so many of you, nine emcees/producers in the Wu-Tang Clan. And all are solid, and it’s not like you hung up signs on bulletin boards with the “looking for rappers” and taking names type thing. You all kind of were drawn to each other.
Raekwon: It’s called growing up with n***as in the neighborhood. It’s like when you grow up with dudes in the neighborhood, they become your brothers. And you would start to see who’s really down for you. I came from Brooklyn before I came to Staten Island. And me and U-God’s moms, our moms went to school together in Brooklyn. So don’t ask me how they made it out there, they knew each other and I guess it was just our parents wanted to migrate somewhere that was a little safer. And yea, you know, everyone just went to school, snapping on the back of the bus, listening to music and really just growing up as kids.
rubyhornet: I want to talk about the Wu-Tang a bit. You told Sway that you are very protective of the W. You said ‘This shit is serious to me. This thing saved me.’ Has your relationship to the W changed over time?
Raekwon: Well you know WTC, Wu Tang Clan, those are the 3 initials in my whole name. You know, I’m not afraid to tell y’all my government name is Cory Todd Woods. And I was like, ‘Oh shit.’ I started dreaming from that. Like too much going on here for it not to be a reality. I’m always going to protect that flag. That flag is what got me here today. I probably wouldn’t never came to Chicago if it wasn’t for that flag. I probably wouldn’t be able to take care of my mom today if it wasn’t for that flag. I wouldn’t have kids probably and they wouldn’t be able to go to great schools if it wasn’t for that flag. So of course I’m going to hold that flag with dignity and integrity every time.
rubyhornet: You have one of the most memorable openings in the history of music with the “C.R.E.A.M. start. ‘I grew up on the crime side, the New York Times side, staying alive was no jive.” I heard that everybody knew that when “C.R.E.A.M.” was finished it was like the touchdown. We got one.
Raekwon: We still was in the hood. Wu-Tang was starting to be heard worldwide from “Protect Ya Neck”. Once that took off, we all was like, ‘oh shit.’ It was more just getting an opportunity to do something that we felt we was good at. That’s the first thing. So we wasn’t thinking about the stardom yet, we wasn’t driven by that yet. We was more driven about reputation. When you think about certain boroughs, you got Brooklyn, Queens, Manhattan, the Bronx. But nobody ever really talked about Staten Island. As kids coming up, if we know that we like to travel and go places, yea I’ve been to Queens, I’ve been to Brooklyn, I’m saying to myself like, ‘yo it’s no different from over there where I’m at.’ But a lot of places we would go, people wouldn’t talk about Staten Island. So that made us angry. That made us angry back home like ‘the fuck? We part of the borough too.’ So now we got on some shit like ‘Ok, since y’all ain’t acting like y’all representing our borough, anybody that come through the borough we’re flipping you now.’ It’s like, you gotta get beat up so you can take that back to wherever you at.
So it was more just being frustrated and at the same time music, Hip Hop was just big, like I said, we was those guys that was breaking out, getting off Staten Island to go party other places. So you know, even today when I see a lot of dudes from my neighborhood and I say, ‘Damn you don’t go nowhere, you don’t go nowhere, you don’t go nowhere, you don’t go nowhere, you stay right here, you don’t go nowhere…. He the only one that leave, he the only one that go somewhere.’ My generation of dudes in the neighborhood, we always was down to leave. We was always like ‘Yo come on, we going over here.’ So we would see a lot early, and dudes from the neighborhood didn’t see that. So we was really determined to let people know what Staten Island is about. And the music was just going to be the outlet for us.
rubyhornet: I’ve talked to a lot of artists, and some get tired of their biggest song. Do you ever get tired of performing “C.R.E.A.M. or anything like that?
Raekwon: I do it for the fans because I know that that’s something that they wanna hear that they can relate too. That’s like going to see Michael Jackson and he don’t sing “Rock With You” or “Wanna Be Starting Something”. Certain records as artists we have to sing. I can’t go see Stevie Wonder and not hear “My Cherie Amor”. So I always felt like I had to do those records, mandatory.
Rubyhornet: You mentioned traveling. And you have been able to travel all over the world. And I think performers have a unique perspective cause they’re able to get more experience with other people different from them. I think a lot of, especially in America, is very segregated there are patches of the country where there’s not any differences at all. You’ve been able to travel through different countries, people with different languages, religions, races. And I think for performers that can lead to a unique perspective of what makes people different and also the same. Have you learned anything about human nature through traveling, performing, and meeting people all over?
Raekwon: It goes back to, like I said earlier, coming up in the neighborhood, it’s a real thin chance that we make it out cause we already know the doors we’re facing. Either you gonna die in these streets, or you’re gonna become an athlete and that’s gonna be your way out. Far as getting jobs was concerned, it was tough, because of the neighborhood that we was living in. So a lot of times we were already judged before we even get to go do that, to go try and get a job. I remember my mom used to wake me up at 8 o’clock in the morning like, ‘you gon’ go get a job.’ And I’m like, ‘aight, I’m down to do it.’ And I try it, and it’s like, it never worked. So I come back and be like ‘I tried.’ And she be like ‘yea you tried, but you gon’ try again.’
rubyhornet: What do you think is grabbing everyone else to the W? I’ve seen photos of people all over the world.
Raekwon: That’s the shit… I think it’s just that when you think about Wu-Tang Clan, you see 9 different guys that y’all all could relate to. And I think that’s what it is. People see a collected crew of guys who they could relate to with personalities. You got RZA who is a calm dude, kind of shy. But you got Ol’ Dirty who is loud as a motherfucker, God bless him. So I just think people just was like ‘Yo, I fuck with them because it’s so much personality within them. And they seem like they 100% real and they respect where they came from.’
And we was always taught at a young age that if a man don’t know where he came from, a man will never know where he going. So we always was just going to make sure that we stayed being genuine and definitely appreciative. Cause like I said, we didn’t know that it was going to where it went. But we had that confidence, that confidence took us to the next level. We believed that we were some ill emcees and we knew that we came with something different because back then you couldn’t get a record deal with 9 members. So we already knew that, but we was like, ‘nah we all coming in together.’ And that was just more of the plan. But everything happened so quick. I was 22 years old. I didn’t get a chance to go to school or nothing. So it was just like, ‘yo when this shit hit….’ The first thing I was thinking was I could go back home and tell my mom I got a job. That was more important to me than anything. Just to go back and tell her, ‘look your son ain’t no knucklehead,’ you know what I mean. ‘Your son got something going on.’
rubyhornet: That’s something I wanted to ask you about because I know that everything you do has a purpose, you’re very purpose driven. And it’s clear, and you talked about the motivation just now of that early music like ‘I need to get the fuck outta here. We need to go up, prove ourselves.’ What is the battery pack now that you’ve gone out and proven yourselves? What is the force now? When you were going into The Wild the newest album, was it still the push to be a great emcee, or something different?
Raekwon: It’s always to be a great emcee, it’s always to get better. I believe that if you believe in something you want to accomplish, it’s about you knowing that you could do it.
rubyhornet: On the opening skit on Cuban Linx you say “I don’t wanna have 200 thousand dollars, just to have 200 thousand dollars. I wanna know what we’re gonna do with it?’ If I was 24 and had 200 thousand dollars I might just be like “Damn I got 200 thousand dollars.”
Raekwon: Yea, but you know, we’d been getting money in the street a long time ago. So I felt $200,000 in my hand, and fly out of my hand with my neighborhood. Because my neighborhood was so much drug infested money, when crack came out, I’ve seen it on TV when they first talked about it. I think crack probably came out like a month or two after “Scarface” came out, the movie. So, the drug life was equivalent to a lot of money in my neighborhood. It seemed like all the older people turned into addicts. And it was like, ‘oh shit, this drug is really fucking people’s minds up.’ And you know how it goes, maybe one of my friends will start selling, then the next thing you know them two will start selling, next thing you know they on it, then they on it… And I’m sitting here looking at my sneakers like, ‘shit I’m bout to be on it too.’ So it was more follow the leader situation. And one thing I can say is that I hung out with a lot of smart dudes. Dudes that really was calculated, they just wasn’t knuckleheads. Of course you got some dudes who don’t know how to save money, but then you got dudes that know how to save money. So of course, I had to figure it out. But I started to hang out with dudes that was more smart with theirs.
rubyhornet: Something else you started talking about, you go from making music, Wu-Tang kind of start taking off, things get very fast paced, crazy. You’re also operating in the music industry where you can sell a million actual copies of an album. I remember when Wu-Tang Forever came out with the double disc that was like the height of MTV, the height of record stores, & then one day Napster comes out. And I apologize, I did illegally download some of your songs back in high school. So I do apologize.
Raekwon: Thanks for jacking my shit (*laughs*). Naw it’s all good. But I mean, hey listen, that’s what the music is about, it does this to you. So what? I’m going to be mad at you because you still wanna hear me? That’s what bothers me today with music, because everybody is trying to be so calculated about it, just love the music first. Don’t worry about how many sales he did? Or what’s going on with this? It’s like, ‘yo get the music.’ I ain’t gon’ front, I wasn’t buying CDs neither. I wasn’t buying nobody’s music. I was just living, listening to they music. And that was the vessel for me. Just to be able to hear it and learn from it, and listen to shit that I felt was relatable. So I didn’t care about that. I mean, executives cared about that. We was just more worried about how are we going to be heard and if people gon’ like it or not. And I think that’s one of the first things as an artist that we gotta pay attention to. It’s just that, don’t think about all that, just show us your gift. Let us see if your gift is genuine. And that was important to us.
rubyhornet: That’s interesting because some older artists have said that if they had to come out right now with the way the music industry works, and the streaming, they wouldn’t even want to do it. They liked popping off back when you make album, you sell the CD, everyone makes money. When we first met, there were a lot of artist in your generation that would shun the blogs. And be like ‘nah, I’m not fucking with that, nah I’m not fucking with that, who is this 20 year old kid? Fuck this.’ But you didn’t want to be like the grumpy old dude and you embraced the blogs and younger generation.
Raekwon: And I was so happy to change my life, man. And I believed in my craft cause I had a lot of friends from my neighborhood, and of course the Wu, that was giving me that battery to be like ‘Yo, you talented.’ Like my mom didn’t even know I was talented like this. Cause a lot of times, I would kind of like stay away from her, cause I was always getting into a lot of trouble. So I never gave her a reason to believe me and know that, ‘yo, your son is involved in music.’ So I guess it was just having fun. Music is supposed to soothe your mind and just make you have fun. So for us, it was just about that. It was about getting the recognition down the line and make a couple of dollars to get the fuck outta where we was at. I was smart enough to know that when I came into the business, ‘yeah I’m going to make some money and I’m going to move my family outta here. We are going to have a better life.’ But I know I can’t do that if I’m not 100% locked in with what I believe in: my craft.
rubyhornet: What’s the biggest difference or biggest difficulty operating now in streaming? We don’t get to hear from an artist directly what they think about Spotify, Apple Music. What’s unique about operating now?
Raekwon: It’s a business, it’s more digital now, it’s more technical. And too me, it kind of took away from the culture a little bit. Because I don’t even know if people even want CDs anymore, you know. I remember back in the day that was the most fun shit. To go to your local record store, grab it, open it up, look at the pictures, read it. Now it’s like you just press a button. So it’s like, if that was a math test, we all fucking cheating right now. We ain’t learning from the shit, we just pressing a button. We not really as infatuated the way we were when we had to go get that tape or that CD and stuff.
rubyhornet: Does it change your purpose when you go in and make music or when you’re plotting a release? Do you have a different mindset now?
Raekwon: A little bit, only because my business partners, they constantly bring me situations that are to the forefront for me. But when I’m in the zone, and I’m making an album, I don’t think about that at the moment. But I do have to sit down and hear from my team, what their plan is, and they would present it to me and say, ‘look this is what’s going on. And this is how we got to adapt to what’s happening today.’ So I can dig it. But when I’m in my writing process and creating music, I’m just right there, and I’m like, I just want to make music.
rubyhornet: One of the things I wanted to talk to you about is Stretch and Bobbito. You mentioned that as one of the things, when you were younger, that got you hooked on stuff from tuning in. You’re in their documentary, “Radio that Changed Lives”. And there’s an interesting theme that starts to emerge. Jay-Z, Fat Joe, Nas, Busta Rhymes, I don’t know if you also talked about this, but they started to mentioned how this whole generation of artists were coming up through their radio show. And then people were getting record deals off the radio show. Dante Ross tells the story about hearing you all, then rushing to the studio to sign Ol’ Dirty Bastard. And Fat Joe was like ‘A lot of people got deals from the show.’ And then Nas was says something like, ‘Yeah a lot of people in our generation, we know we owe you.’ And Stretch & Bob say how they pretty much had to pay to do the show. And I see them as unsung heroes in a way, and then I start to draw the similarity to blogs that started about a decade ago that are now just going out of business. And the writers are going onto other things. As someone that’s had Stretch and Bobbito, and then embraced the blogs like Nah Right, which has just shut down, do you see the parallels?
Raekwon: I call those guys the referees in this sport. All the social media cats from back then, that was making it social media then. These guys had a little radio show. But they shit was at night, late at night. And you know, a lot of times we all are listening to the music late at night. And they show was one of the shows that was consistent. They always played what’s going on, and they had good conversations. And they was willing to open they doors up to dudes. And when they opened up they doors to dudes, it was like a certain kind of pinnacle that we was getting to, and to know that we made it there. And I think that had a lot to do with the momentum of our careers because they was the first guys that we knew that were certified. We were like, ‘yo they wasn’t getting no money from no programmers, they just had a little show.’ But they had a lot of integrity when it came to the music. And they knew they shit, and that when you got everybody in the city knowing that, ‘yo I gotta listen to these dudes because they know what they talking about.’ And even before we knew Stretch was a white guy it was like, ‘oh he’s white?! that’s cool tho, that’s cool tho, he’s down for the cause tho.’ It was like something real quick then it just went away. But we respected the fact that he knew his shit. Bobbito… They knew they shit. They knew everything, they knew the clubs, they knew who was hot, they knew where certain cats was from. And to me, that became our big brother to the system of the music, to the culture rather. So it was like, ‘oh, we could go up there and holla at them?! Oh something is about to happen.’
rubyhornet: I saw you guys literally Bum Rushed the studio that night.
Raekwon: Yea, I mean you know, we was just happy to be there. It’s just…yo we’re trying to get on. This is going to be our first place. We gon’ talk a lot of shit, they gon’ talk a lot of shit. And they gonna kind of like dictate what they feel where we at. So it was just more about getting that co-sign from them too.
rubyhornet: I wanna ask one more question. Then I’m going to let some people in the audience ask some questions. But do you remember whe we picked you up from the airport when we did the first session and went to the jamaican spot. Do you remember the first thing you asked me when you got in the car that day?
rubyhornet: You asked “Is MC Hammer a legend?” And then you went and talked about how you felt Wu-Tang Clan was legendary status. But you yourself could not claim legendary status yet. And I’m wondering in the time since you feel like….
Raekwon: I’m a legend?
Raekwon: Aight, put it like this, I’m a baby legend. I ain’t a grown legend. But my group is legendary. The group is legendary, let’s call it how we call it.
rubyhornet: Styles P said “Hip Hop is a young man’s game.You either young and you do your thing. And then you either fall off or become a legend.” And that’s something that you told me too, “You fall off when you decide to stop. And until you decide to stop, there’s no fall off.” So I think, you’re humble about it, but I think you can hit that claim for sure.
Raekwon: That’ll work, I’ll take it!!!
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