We took part in the first annual Digital Freshness in NYC on November 4th. The night was hosted by Affinity and Mamma.com and was held at NYC’s Aspen Social Club (near Times Square). The event coincided with the opening day of AdTech NYC. It also represented how online advances have sparked new ways to create, market, and distribute music as well as break new artists. The event brought the online practices offline by featuring a performance by Colin Munroe, who has used the Internet very effectively to build a buzz and demand for his art.Colin. RubyHornet’s DJ, DJ RTC, demonstrated the way a DJ can use online mediums to play new music, create connections, and play a role in celebrating and contributing to music culture. RubyHornet captured the night in photo and video forms. Check out the video recap below featuring Colin Munroe performing “I Want Those Flashing Lights”.
Video shot by Virgil Solis. Edited by Tony Shane.