This song will definitely wake you the f**k up! Santigold turns in a gem with “Go” featuring Karen O of the Yeah Yeah Yeahs, and she does little stunting in the process. Go ahead girl… with your badself. But, the song is not just a challenge to would be rivals and up and comers, it is also a call to slow down and turn the focus back to quality. She explained the track’s double meaning saying:
“In this song, “GO” has a dual meaning. On one hand it’s a challenge, beckoning any would-be usurpers to come show and prove. On the other, it’s a call to myself to rise to the occasion. “GO” is a “fun” song. It’s playful, but like many of my songs, lyrically it was an opportunity for me to vent. It’s about the difficulties of holding onto what’s yours, everything from your ideas and energy, to your confidence. As artists, we give so much and make ourselves vulnerable. Sometimes it’s hard to stay grounded. You get so caught up in all that you have to do to constantly deliver, then suddenly you realize you’re so far from where you started that you almost don’t remember the way back. And that’s a dangerous thing, in so many ways.
“We are suffering – though many of us don’t know it – as quality becomes a notion of the past. We’re ruining art, our planet, and our health, all due to our newfound obsession with instant gratification, with the short term quick-fix. So, my song’s about all that in a way. I guess I know I work so hard at trying to cultivate my talent. And I get frustrated watching all these people trying to jump on and fake it. Sadly, it works. But not in my song.”
I fully agree. And had some of the same thoughts even while walking to work this morning. If you don’t put something out right after it’s made, then it’s thought to be useless. I mean, there are so many songs popping out all the time online, are we even expected to listen to them all? Do they all even matter? Artists throw out tracks, “just to keep my name out there.” It’s great, in that there is so much out there, but at the same time, how much interaction can we really have with this art if it is continually onto the next one? Seriously, let me know… And you can grab “Go” after the jump.