In 1978 Nike changed the game for the entire sports footwear industry by introducing the Air Technology. Later in 1987 the great, Tinker Hatfield, made the Air technology visible in the Air Max 1, revolutionizing the industry itself. With the release of the Nike Air Maxim and the re-release of the Nike Air Max 1, Nike has put together a video showing the steps that went into the creation of both shoes by their current team of innovators, Ann-Marie Paz and Anthony Hope and Tinker Hatfield’s involvement. Check out the video right after the jump.
Source: Collimudo
NikeSportswear – Air Max to Maxim from NikeSportswear on Vimeo.