Instafame documentary title still

[Documentary] Instafame

Internet fame is such a mixed bag of "success." Is it even fair to encapsulate internet fame as being "successful"? Many so-called internet celebrities are known for arbitrary reasons, whether they're super attractive or know the right people or any stupid reason. Some legitimately have earned that fame, such as the many musicians and artists that have found their following through their interactions online.

One such platform used to attain internet fame is Instagram. Since the social network platform/application launched back in October 10th, it has become a formidable platform for users to share their amateur photos, selfies, food, you name it. After Facebook acquired the business in 2012, the platform has seen an enormous growth, both in users and visibility. As a pro-Instagram lot, we give so called "Instagrammers" their due with our "IG Weekly" posts, sharing the spotlight on those who have taken to the service in creative, inspiring ways.

In a documentary entitled Instafame, a "strategic planning consultancy" called Sylvain Labs centered on the 15-year-old Shawn Megira, an Instagram user with more than 81,000 followers. By focusing on and following him, they attempt to analyze what it is about this so-called "Instafame" that drives teenagers, and whether it can be seen as a true measure of success. However, by doing so, they lose sight of their main goal: analyzing what exactly it is that brings this so-called fame. What did Megira do to attain so many followers, to be followed when out in public, to amass a purported "fan page" in his honor?

They pose an interesting thesis, but don't ultimately delve into whether Megira's "instafame" was gained by merit or circumstance. Without it, all of the speculation about how online fame affects teenagers and their personal dreams and goals is a bit moot. Nevertheless, the documentary serves a purpose by exploring this rising level of "success" that seemingly anybody can attain. If you have 12 minutes to spare, it won't be wasted watching Instafame.

[vimeo id="86023743"]