Angel Haze continued promotion of her debut label project, Dirty Gold over the weekend with the release of her latest video, this one for the track “Battle Cry”. The videos is a bit of a parallel for the young Detroit-born Universal signee, who flexed her artist muscle by threatening to release Dirty Gold herself via the Internet a la Danny Brown as a way to force the record company’s hand in releasing the project. It worked, and Dirty Gold has been a pleasurable journey of new music from one of the more gifted lyrical rappers in terms of delivery. The video for “Battle Cry” is powerful to say the least, featuring a basic shot of Haze rapping and walking down a desert rode, flanked by images of what is supposed to be her past as she reflects on an upbringing in the strict Pentecostal Apostolic Church and the abuse she faced as a child, all  set to her confidently handled bars that hit with resounding urgency amid the aesthetic that is built with the surrounding images. The video, which contains a message urging fans to “”are affected by any of the themes of this video” to donate to Child Helpline International, a nonprofit organization that supports and creates tools to communicate with children in need around the world.” The visual fades to black with Haze gallantly raising her fist in one of the more powerful uses of the spoken word I’ve heard as of late. Check out the full video, streaming below.

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